All posts in web design marketing

Google Instant: The Impact on SEO

posted by scales on 9/28/10

With the roll out of Google Instant, many users have enjoyed the benefits of real-time predictive queries. A smarter, faster search engine helped fine tune searches immediately, resulting in users no longer having to rely on a search-refine-search cycle. Not only do users have access to more relevant results, they also no longer have to commit to a query. With Google Instant suggesting results, a user can refine their search immediately by looking into queries they previously hadn’t considered. Now that the first page of results is ever changing, how can your business adjust? It’s simple: optimize your site and reap the benefits of adapting to new search trends.

The AIDA Marketing Model in Web Design

posted by designzillas on 6/10/10

At Designzillas, we know how to market your product, service, and company online. In order to effectively communicate the key elements you offer to your audience, we follow the guidelines of the marketing model called AIDA. AIDA is an acronym which represents various steps involved in selling and marketing a product or service to a specific consumer. As web designers, we see the benefits of this model from a technical approach for our client projects which allow us to produce quality designs that thoroughly implement the AIDA model to achieve goals and objectives.