Google’s Phasing Out Smart Shopping Should You Make the Switch to Performance Max Now?

As Google sunsets Smart Shopping in favor of Performance Max, should you make the switch now, or wait for Google to update your campaigns automatically?

Annie Lovelock

Person holding phone with screen displaying Google Ads logo

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Google’s Phasing Out Smart Shopping for Performance Max

Learn Conversion Marketing & Boost ROI Introducing: The Conversion Academy

Introducing The Conversion Academy — an expert-led educational platform that teaches conversion marketing tactics to take your strategy from average to APEX.

Annie Lovelock

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Learn Conversion Marketing & Boost ROI With The Conversion Academy

How to Increase Conversions and SQLs Through Data Marketing Intelligence

Learn how we use data marketing intelligence to boost conversions for our client partners to get higher quality leads by leveraging your users' data attributes.

Amber Stamatakis

A human hand shaking the "hand" of an AI machine.

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How to Increase Your Conversions and SQLs Through Data Marketing Intelligence

Google's Sunsetting Universal Analytics in July 2023: How to Prepare with GA4

Google will transition from Universal Analytics to Google Analytics 4 in the summer of 2023. Here’s how you can prepare today.

Madeleine M.

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Google's Sunsetting Universal Analytics in July 2023: How to Prepare with GA4

Conflict & Cybersecurity What International Tensions Could Mean for Your Digital Security

Learn how escalating tensions between Russia and NATO allies may impact U.S. businesses and how you can improve your cybersecurity to avoid data breaches.  

Annie Lovelock

Individuals interacting with a digital map of the world for cybersecurity

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Conflict & Cybersecurity: What International Tensions Mean for Your Business

Everything You Need to Know About the StoryBrand Framework

Struggling to communicate to prospects in a way that compels them to take action? The StoryBrand Framework is a great tool to clarify your brand's message and entice users to convert online. Here's everything you need to know about StoryBrand to get started.

Madeleine M.

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StoryBrand Framework: Everything You Need to Know

Email Marketing: 8 Ways to Improve Your Email Marketing Conversion Rate

You may have a great email open rate and a great click-through rate, but how many of those people are actually converting on the primary action you want them to take?

Tina Fleming

Email Marketing Conversion Rate

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How to Improve Your Email Marketing Conversion Rate

HubSpot Agency Partner CRM B2B Best Practices to Power Up Your Marketing Strategy

B2B marketing and B2C are two entirely different beasts. Try these CRM best practices to take your B2B strategies to the next level!

Eloise West

CRM B2B Best Practices to Take Your Strategies to the Next Level

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CRM B2B Best Practices to Power Up Your Marketing Strategy

Disabled Access Credit (Section 44) IRS Will Pay You $5,000 for Website ADA Expenditures

If you've been waiting for a sign to update your website, this is it. Under the Disabled Access Credit, the IRS will pay $5,000 for web accessibility modifications.

Chris Archer

Disabled Access Credit: IRS Will Pay You $5,000 for Website ADA Expenditures

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IRS Will Pay You $5,000 for Website ADA Expenditures

Laptop with image of email coming in through inbox
Jordan Hugues

Email Delivery Best Practices: Avoid Cold Emails Going to Spam

Sending cold emails can cause them to go to spam. Use these email delivery best practices to better your chances of emails landing in inboxes instead.

Is conversion marketing right for my business?
Johnny Hughes Bio

Is Conversion Marketing Right for My Business?

Do you use your website to attract and acquire new customers? If so, find out how conversion marketing can help you grow your business.

Give Your Business Treats, Not Tricks With Conversion Marketing
Headshot of Danielle Irigoyen

Give Your Business Treats, Not Tricks With Conversion Marketing

Don’t let old-school tactics put your business in its coffin. Find out how you can grow and reach your full potential with conversion marketing.

Designzillas CEO presenting at Digital Summit 2022
Laisha Saba headshot

How to Boost Website Conversions in 30 Minutes

Get a recap of our workshop at Digital Summit 2022, where our Chief Zilla — Johnny Hughes — explains how to boost website conversions in just 30 minutes.

F Pattern vs. Z Pattern
Johnny Hughes Bio

The F Pattern vs. The Z Pattern

You have the opportunity to influence where your user's eyes go while they scan your website when you use the  F and/or Z pattern. Here's how.

Red flag banners waving in a blue sky.
Kat Hughes

3 Red Flags To Look for When Hiring a Digital Agency

Here are 3 red flags to look out for when hiring your next digital agency so you can avoid getting catfished.

Thanos and his gauntlet.
Johnny Hughes Bio

Video: Would Your Website Survive The Gauntlet?

Oh snap! Did you know that 85% of businesses wouldn't survive the Website Gauntlet? Would yours? Read more to find out why.

man on computer typing.
Johnny Hughes Bio

Video: Building Trust With Your Users

Did you know we only have about three seconds to capture the attention of your website visitors and gain their trust? Learn how to disarm users and gain their trust in this quick video.

Video: Supercharge Your Site’s Content With the 80/20 Rule
Johnny Hughes Bio

Video: Supercharge Your Site’s Content With the 80/20 Rule

80% of your site’s value is contained within 20% of your content. Learn how to simplify and focus on the content that matters most to your audience in this quick video.