Google’s Phasing Out Smart Shopping Should You Make the Switch to Performance Max Now?

As Google sunsets Smart Shopping in favor of Performance Max, should you make the switch now, or wait for Google to update your campaigns automatically?

Person holding phone with screen displaying Google Ads logo

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Google’s Phasing Out Smart Shopping for Performance Max

Learn Conversion Marketing & Boost ROI Introducing: The Conversion Academy

Introducing The Conversion Academy — an expert-led educational platform that teaches conversion marketing tactics to take your strategy from average to APEX.

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Learn Conversion Marketing & Boost ROI With The Conversion Academy

Google's Sunsetting Universal Analytics in July 2023: How to Prepare with GA4

Google will transition from Universal Analytics to Google Analytics 4 in the summer of 2023. Here’s how you can prepare today.

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Google's Sunsetting Universal Analytics in July 2023: How to Prepare with GA4

Conflict & Cybersecurity What International Tensions Could Mean for Your Digital Security

Learn how escalating tensions between Russia and NATO allies may impact U.S. businesses and how you can improve your cybersecurity to avoid data breaches.  

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Conflict & Cybersecurity: What International Tensions Mean for Your Business

Email Marketing: 8 Ways to Improve Your Email Marketing Conversion Rate

You may have a great email open rate and a great click-through rate, but how many of those people are actually converting on the primary action you want them to take?

Email Marketing Conversion Rate

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How to Improve Your Email Marketing Conversion Rate

HubSpot Agency Partner CRM B2B Best Practices to Power Up Your Marketing Strategy

B2B marketing and B2C are two entirely different beasts. Try these CRM best practices to take your B2B strategies to the next level!

CRM B2B Best Practices to Take Your Strategies to the Next Level

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CRM B2B Best Practices to Power Up Your Marketing Strategy

Disabled Access Credit (Section 44) IRS Will Pay You $5,000 for Website ADA Expenditures

If you've been waiting for a sign to update your website, this is it. Under the Disabled Access Credit, the IRS will pay $5,000 for web accessibility modifications.

Disabled Access Credit: IRS Will Pay You $5,000 for Website ADA Expenditures

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IRS Will Pay You $5,000 for Website ADA Expenditures

The Real Impact of Privacy How Apple iOS 14 Privacy Update Impacts Your Facebook Ads

Apple recently announced an iOS 14 update that will give users more control over their privacy settings. Keep reading to understand the real impact this privacy update has on your Facebook and Instagram advertising campaigns.

How Apple iOS 14 Privacy Update Impacts Your Facebook Ads

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How Apple iOS 14 Privacy Update Impacts Your Facebook Ads

Mobile Conversion Rate Optimization (CRO) 10 Mobile Conversion Rate Optimizations That Work

Dominating the digital age is necessary to grow your business. That's why you can't afford to get stuck in the old SEO-only rut. Learn how to master mobile conversion rate optimization (CRO) and stay competitive.

10 Mobile Conversion Rate Optimizations That Work

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10 Mobile Conversion Rate Optimizations That Work

Red flag banners waving in a blue sky.
Kat Hughes

3 Red Flags To Look for When Hiring a Digital Agency

Here are 3 red flags to look out for when hiring your next digital agency so you can avoid getting catfished.

Thanos and his gauntlet.
Johnny Hughes Bio

Video: Would Your Website Survive The Gauntlet?

Oh snap! Did you know that 85% of businesses wouldn't survive the Website Gauntlet? Would yours? Read more to find out why.

man on computer typing.
Johnny Hughes Bio

Video: Building Trust With Your Users

Did you know we only have about three seconds to capture the attention of your website visitors and gain their trust? Learn how to disarm users and gain their trust in this quick video.

Video: Supercharge Your Site’s Content With the 80/20 Rule
Johnny Hughes Bio

Video: Supercharge Your Site’s Content With the 80/20 Rule

80% of your site’s value is contained within 20% of your content. Learn how to simplify and focus on the content that matters most to your audience in this quick video.

How to Spot Leaks in Your Conversion Funnel
Johnny Hughes Bio

How to Spot Leaks in Your Conversion Funnel

Join Conversion Academy instructor and Designzillas CEO Johnny Hughes as we deep dive into the stages of a conversion funnel and one of the quickest and easiest exercises to help spot where you're losing the most leads.

Person holding phone with screen displaying Google Ads logo
Annie Lovelock

Google’s Phasing Out Smart Shopping for Performance Max

As Google sunsets Smart Shopping in favor of Performance Max, should you make the switch now, or wait for Google to update your campaigns automatically?

Group of four leaders smiling against a black and green background
Annie Lovelock

Learn Conversion Marketing & Boost ROI With The Conversion Academy

Introducing The Conversion Academy — an expert-led educational platform that teaches conversion marketing tactics to take your strategy from average to APEX.

Group of Designzillas employees posing in front of TV screen that says "Website Gauntlet"
Eloise West

The Website Gauntlet Recap: How to Increase Your Site Conversions

In-person events are back at Designzillas! Here's a recap of our Website Gauntlet event on how to boost website conversions with one strategic framework.

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Marli Tucker

Get Results for Your Business with Conversion Marketing

Average marketing won’t cut it in today’s brutally competitive online marketplace. See why conversion marketing is an essential to growing your business.