Located in Winter Park, FL, MetroGreek is one of the only printing companies in central Florida to be officially licensed to produce apparel for all of the major national fraternities and sororities. With fully customizable designs and a large collection of pre-made designs, MetroGreek is a go-to for the Greek communities on local college campuses and beyond.
THE CHALLENGE
MetroGreek reached out to Designzillas for help with making it even easier for users to order custom t-shirts via their website. In the past, users were able to order online but needed to manually request an art proof along with their order to receive custom designs. MetroGreek wanted to streamline this process in an effort to make both their internal operations and user experience much easier.
THE APPROACH
Our team worked closely with MetroGreek to improve the user experience when placing an order, as well as ensure the MetroGreek team received all the information they needed to quickly fulfill the order. With a fully responsive design, a step-by-step custom order process and a streamlined way to share design ideas with the MetroGreek team, users will be rushing to MetroGreek for all of their apparel needs—big and little.
Creating the Evolution of
METROGREEK AS A BRAND
It started with award-winning customer service. What it needed was a great website experience to go along with it. Our team sent their old site away on retreat and recruited a new website with a refined user experience that will help them take their brand to the next level. Take a look at there site here.
New Design
Old Design
Combining clean design with innovative
ENGINEERING
Web & UI/UX
FROM CONCEPT TO REALITY
At Designzillas, we know that a well-designed website helps attract great leads. But that’s only part of it. When creating the MetroGreek website, we knew that although a great design is crucial, a great user experience steeped in inbound marketing principles is required to push users through the sales funnel.
After much discussion with the MetroGreek team about their future growth plans, we created a site that is optimized for continuous testing and improvements. This allows the MetroGreek team to utilize their website to not only get more orders, but to learn more about their customers as well, in an effort to make data-driven updates to the site.
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