A leader in theatre for young audiences in the Central Florida area, Orlando Repertory Theatre (The REP) offers full-scale youth productions that not only entertain, but enlighten and enrich. Attracting more than 75,000 individuals each year with high-quality shows, events and programs, The REP is committed to inspiring young minds (and minds that are young at heart) to create moments that matter through exceptional live theatre.
THE CHALLENGE
As a highly creative and exciting youth theatre in Orlando, The REP came to us seeking an equally creative and exciting website to match the quality of work they produce. In addition to high-quality design, they also wanted to create a seamless digital experience for teachers, educators and children alike, as well as showcase all that the organization has to offer in a more visually appealing way than ever before.
THE APPROACH
With all their concerns in mind, our team began setting the stage for an explosively artistic, user-focused website that was sure to shine in the limelight. We started with design themes, where we cued in splashes of purple, pink and other bright colors to highlight some of their incredible high-quality photos and artwork. Next, we went backstage to develop the new site in WordPress, creating a more concise navigation for visitors of all ages to use, and clearly displaying the shows, youth academy, community and involvement for much easier access.
A New Website Design that Takes
Center Stage
It all started with professional-quality youth theatre. What it needed was an innovative website design and unmatched user experience to make it a triple threat. The Designzillas team took The REP’s challenges and transformed them into opportunities for kids to have an unforgettable digital experience and create real moments that matter through theatre. See the new REP website in full costume here.
New Design
Old Design
Complementing beautiful design with award-winning
ENGINEERING
Web & UI/UX
FROM CONCEPT TO REALITY
At Designzillas, we know how important it is to have a knock-out website to represent your brand. But what we also know is that a new website design alone won’t give your visitors the best user experience possible. It’s equally as important to keep user experience top of mind, as well.
That’s why we developed The REP’s custom website in WordPress, using a UX strategy that easily helps visitors purchase tickets, learn more about upcoming shows of the season, get field trip information, register children for camps or classes, sign up for ways to get involved, and much more.
