Google’s Phasing Out Smart Shopping Should You Make the Switch to Performance Max Now?

As Google sunsets Smart Shopping in favor of Performance Max, should you make the switch now, or wait for Google to update your campaigns automatically?

Annie Lovelock

Person holding phone with screen displaying Google Ads logo

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Google’s Phasing Out Smart Shopping for Performance Max

Learn Conversion Marketing & Boost ROI Introducing: The Conversion Academy

Introducing The Conversion Academy — an expert-led educational platform that teaches conversion marketing tactics to take your strategy from average to APEX.

Annie Lovelock

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Learn Conversion Marketing & Boost ROI With The Conversion Academy

How to Increase Conversions and SQLs Through Data Marketing Intelligence

Learn how we use data marketing intelligence to boost conversions for our client partners to get higher quality leads by leveraging your users' data attributes.

Amber Stamatakis

A human hand shaking the "hand" of an AI machine.

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How to Increase Your Conversions and SQLs Through Data Marketing Intelligence

Google's Sunsetting Universal Analytics in July 2023: How to Prepare with GA4

Google will transition from Universal Analytics to Google Analytics 4 in the summer of 2023. Here’s how you can prepare today.

Madeleine M.

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Google's Sunsetting Universal Analytics in July 2023: How to Prepare with GA4

Conflict & Cybersecurity What International Tensions Could Mean for Your Digital Security

Learn how escalating tensions between Russia and NATO allies may impact U.S. businesses and how you can improve your cybersecurity to avoid data breaches.  

Annie Lovelock

Individuals interacting with a digital map of the world for cybersecurity

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Conflict & Cybersecurity: What International Tensions Mean for Your Business

Everything You Need to Know About the StoryBrand Framework

Struggling to communicate to prospects in a way that compels them to take action? The StoryBrand Framework is a great tool to clarify your brand's message and entice users to convert online. Here's everything you need to know about StoryBrand to get started.

Madeleine M.

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StoryBrand Framework: Everything You Need to Know

Email Marketing: 8 Ways to Improve Your Email Marketing Conversion Rate

You may have a great email open rate and a great click-through rate, but how many of those people are actually converting on the primary action you want them to take?

Tina Fleming

Email Marketing Conversion Rate

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How to Improve Your Email Marketing Conversion Rate

HubSpot Agency Partner CRM B2B Best Practices to Power Up Your Marketing Strategy

B2B marketing and B2C are two entirely different beasts. Try these CRM best practices to take your B2B strategies to the next level!

Eloise West

CRM B2B Best Practices to Take Your Strategies to the Next Level

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CRM B2B Best Practices to Power Up Your Marketing Strategy

Disabled Access Credit (Section 44) IRS Will Pay You $5,000 for Website ADA Expenditures

If you've been waiting for a sign to update your website, this is it. Under the Disabled Access Credit, the IRS will pay $5,000 for web accessibility modifications.

Chris Archer

Disabled Access Credit: IRS Will Pay You $5,000 for Website ADA Expenditures

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IRS Will Pay You $5,000 for Website ADA Expenditures

how to track sales leads
Mr. Zilla

How to Track Sales Leads & Maximize Your ROI

Your leads are the lifeblood of your company’s growth. If you want sustainable year-over-year growth, you need to earn more sales and close more deals. The only way to do that is to track your leads.

Customer Lifetime Value Calculation
Kat Hughes

Your Guide to Customer Lifetime Value Calculation

Learn how to perform a customer lifetime value calculation and what to expect for your industry and business model.

AIGA Orlando RE:Solutions
Mr. Zilla

RE:Solutions 2020: What We Learned

Our Zillas Design Team took a field trip to AIGA's RE:Solutions conference during AD X Orlando! In case you missed it, here's what we learned.

How to Calculate CAC
Kat Hughes

How to Calculate CAC For Sales Success

Customer acquisition cost is a bear to manage, but it’s unavoidable in your marketing and sales strategy. We cover how to calculate CAC, lower it and reap the rewards of growth!

Digital Marketing and Content Creation
Headshot of Danielle Irigoyen

Digital Marketing and Content Creation: Expectation vs. Reality

If you just started integrating your digital marketing and content creation, you have to know what to expect. Get in the know with these pearls of wisdom!

Designzillas wins Silver ADDY
Mr. Zilla

Designzillas is Honored to Be a 2020 Silver ADDY Winner

We're proud to have been recognized with a Silver ADDY for our work with the Orlando Economic Partnership!

How to Find Out How Much Traffic a Website Gets
Mr. Zilla

How to Find Out How Much Traffic a Website Gets

Want to learn how to find out how much traffic a website gets? Here are some tools, tips and tricks to get you on the right path.

Rooting Business Goals in User Experience (UX)
Juan Sanchez

Root Your Business Goals in User Experience (UX)

Rooting your business goals in user experience and aligning your online presence yields higher conversions and growth! Learn more with our deep dive.

The Importance of Brand Voice
Tina Fleming

The Top 3 Reasons a Brand Voice Matters

If you want to grow your business, you need a consistent brand voice. We're giving you a crash course in brand voices and why they matter so much.